
Macy Wallace

Strategist with a passion for creative branding and problem solving.
I'm studying Advertising and Brand Strategy at the University of North Texas. I want to be able to help companies connect with people in a unique way, standing out from the sea of digital advertisements.

About Me.
I created this space to share my journey, passions, and the work I’m most proud of. Every project I take on starts with curiosity and grows into something bigger, whether it’s building ideas from scratch, connecting with people, or finding creative solutions that make an impact.
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I got my start in my freshman year of college, where I was inspired to look into the world of marketing. This has led me to find my passion in advertising and strategy. Since then, I’ve continued to expand my skills in strategy and marketing while staying true to the values that guide everything I do: authenticity, creativity, and hard work.
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What sets me apart is my commitment to going beyond the basics. I don’t just help brands connect to large amounts of people, I dig deeper to understand, connect, and deliver something meaningful. Whether it’s through social media plans, unique channels of integration, or pure creativity, my goal is to create experiences that people will remember.
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This site is a place to share my story, showcase what I’m working on, and hopefully inspire or connect with others along the way.
Thanks for stopping by, I’m excited to have you here!


Education
2019-2023
Associates
Dallas College
Studied for Associates degree throughout high school and graduated from Dallas College in 2023 before graduating high school.
2023-2026
Bachelors
University of North Texas
Projects
These are some of my most successful projects from my college experience. I've had a lot of opportunities to work with many people on team projects. I've also had the opportunity to help a nonprofit with their marketing work. A lot of my projects have been strategy based and rely heavily on written reports.

Social Media Marketing Dallas Bike Works
International Rescue Committee Marketing Work




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Rapala Ad Typeface Change
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